About

Keep Them Wild was founded by Erin and Megan—best friends since freshman year, now mothers raising the next generation side by side.

What started as a shared love of style, design, and social and environmental justice has grown into something deeper: a commitment to raising kind, curious, and open-minded kids in a world that doesn’t always make that easy.

To us, “wild” means more than one thing.
It’s muddy shoes and open skies. It’s imagination, independence, and the freedom to explore.
But it’s also the courage to ask questions, to think differently, and to grow into who you truly are.

Keep Them Wild is built on the belief that every child deserves to feel safe, seen, and free to be fully themselves—whether they’re climbing trees or forming their own ideas about the world around them.

It’s about encouraging curiosity, nurturing empathy, and giving kids the confidence to think for themselves and stand up for what’s right when it matters.

Because raising thoughtful, compassionate humans is one of the most powerful things we can do.